Apply for the role of Digital Marketer
Job Summary
A leading Energy company in Enugu are looking for an experienced Digital Manager to join their team as soon as possible. The ideal candidate is to be responsible for helping maintain a brand by working on marketing campaigns. His/her duties include performing market research, strategizing with other marketing professionals and creating content
- Minimum Qualification: HND
- Experience Level: Mid level
- Experience Length: 3 years
Job Description/Requirements
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spending and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize the user experience
- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
- Instrument conversion points and optimizes user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements:
- BSc/MSc degree in marketing or a related field
- The candidate must be a resident of Enugu
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
Work Type: Remote
Salary: NGNÂ 40,000
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Contents created by Taiwo Hammed.
Contents created by Taiwo Hammed.
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