Somtochukwu

Job Summary

A Social Media Manager, or Community Manager, oversees a company’s interactions with the public through implementing content strategies on social media platforms.

• Minimum Qualification: Degree
• Experience Level: Mid level
• Experience Length: 5 years

Job Description/Requirements

Responsibilities:

• Oversee all content that goes out and ensure it is in line with the companies brand and ethos. 
• Creates content including photography and/or designing imagery for social media channels.
• Project management includes the prioritization and management of social media programs, brand campaigns and development of cross-platform applications.
• Strategic insight and planning including ideating on social media strategy and assisting in devising campaign tactics.
• Provide insight and execution for marketing and other department teams to ensure the marketing and social strategies will have the greatest impact across all channels.
• Manage overall analytics for Social Media including daily, weekly, monthly and ad-hoc reporting on campaign performance, social interaction and digital communications.
• Mine analytics data and develop strategies for content creation, optimizing social channels and initiatives, increase engagement and ROI, and build brand awareness Monitor.
• Evaluate Social Media results on a daily/weekly/monthly basis in coordination with institution goals and benchmarks.
• Implement, optimize, and build social advertising for digital platforms.
• Creates, manages, and grows the companies presence across social media channels, including, but not limited to, Instagram, TikTok, Facebook, Twitter, Snapchat, LinkedIn, and YouTube.
• Strategic insight and implementation of reputation management strategies.
• Working knowledge and industry experience in planning, managing, and executing social media initiatives.
• Collaborate on messaging for announcements, statements, PR, and other digital communications.
• Manage internal and external relationships including business partners and social influencers.
• Utilizing social listening tools to understand current conversations and how they can create new social opportunities.
• Monitoring ongoing social and cultural conversations to identify content opportunities.
• Accountable for the creation of presentations and recaps to showcase initiative results Prepare and deliver weekly, monthly, quarterly, and yearly reports that contain metrics and analysis of social media channels (including TikTok, Facebook, Twitter, Instagram, YouTube, and other channels).
• Have a comprehensive knowledge of trends, tools, applications, and emerging technologies in the social media space.

Skills:

• Proficiency in Microsoft office
• Photography and/or graphic design skills,
• Excellent communication skills ( verbally and writing)
• Strong project management skills,
• Highly detailed oriented
• High prioritization ability and strong time management
• Critical thinking, and problem-solving skills, work in a fast-paced environment.
• BSc/BA Degree in Marketing, Communications, Journalism, Public Relations, or related discipline
• 5 years of social media experience for a brand or agency
• 2 – 3 years of photography and/or graphic design experience
• Experienced in professional writing structure knowledge, ability to flex between formal and entertaining writing styles.
• Advanced knowledge and understanding of social media platforms and their communities (Instagram, TikTok, Facebook, Snapchat, YouTube, Twitter, etc.) and how they can be deployed in various initiatives
• Strong Mac and PC software/OS proficiency
• Ability to use Adobe Creative Suite with proficiency in illustrator and/or Photoshop Job

Apply Here

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